Jethro's BBQ
Des Moines, Polk County
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About
Jethro's BBQ was founded in 2008 by Bruce Gerleman, a lifelong Iowa native and president of Gerleman Management since 1980. Drawing inspiration from a tour of famous BBQ spots around Austin, Texas, Gerleman opened the first Jethro's near Drake University where all recipes were made from scratch. Jethro's soon gained national attention when it was featured on "Man vs Food" and was named the "Manliest Restaurant in the Midwest" by Men's Health Magazine and the Discovery Channel. The restaurant became known for its massive portions and authentic pit-smoked barbecue. Today, Jethro's BBQ operates eight restaurants across Iowa, employing over 800 people and serving a combined 30,000 customers every week. Bruce Gerleman also distinguished himself as a historic preservationist, restoring some of Des Moines' most historic buildings.[2]
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Sources
- Every Iowan record
- Every Iowan record